Saskatoon, Canada Sofia, Bulgaria Stockholm, Sweden and Tampa, Fla. Those cities included Adelaide, Australia Durham, N.C. In partnership with Bloomberg Philanthropies, they delivered a five-week “Mission Boot Camp” to mayors and senior staff from ten global cities. Late last year, the team took their engagement with local leaders further. For the past few years, they’ve been working with local administrations in Greater Manchester, the London Borough of Camden, and other jurisdictions on developing and implementing missions on everything from becoming carbon neutral to boosting economic opportunities for youth to ensuring food security. Professor Mazzucato and her team at University College London’s Institute for Innovation and Public Purpose (IIPP) are finding out. But can mission-oriented strategies work at the local level, too? It’s a framework that’s easiest to understand at the level of central governments, where resources are deep and influence over economic forces is strong. In the book “Mission Economy,” economist Mariana Mazzucato examines the Apollo program’s success in landing a human on the moon in the 1960s - and challenges the public sector to take on new missions on a grand scale aimed at solving today’s biggest, most complex problems.
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